My Role

Creative Direction
Website Revamp
Content Strategy
Logo Design
Lead Generation
GTM & GA4 Integration

Project Description

Frontiers is more than a tech company — it’s a movement. A bold collective of developers, designers, and product thinkers with a mission to build 50 transformative applications that redefine daily life. I was brought on to design and deliver a digital identity that could match the futuristic ambition of their vision. From logo to UX to advanced analytics, every element of this project was built for scalability, storytelling, and impact — all completed in just 8 days.

Skills and Deliverables

  • Brand Identity & Logo Design

  • Website Revamp with Futuristic 

  • Content Planning & Copywriting

  • Lead Generation Integration
  • Google Tag Manager (GTM) 

  • Mobile-First Responsive Design

About Frontiers

Frontiers is a visionary technology startup with a mission to launch 50 purpose-driven digital applications. Each app is designed to disrupt, enhance, or reimagine a key area of human life — from productivity and health to communication and education. Their team believes in building the future one bold idea at a time.

Challenges

  • No central visual identity or logo to reflect their bold mission

  • A minimal online presence lacking modern structure and interactivity

  • No content architecture to express their mission and journey

  • No analytics or tracking mechanisms in place

  • Need for quick delivery to support investor/demo pitch

My Approach

Branding Logo Design

  • Created a clean, abstract logo inspired by the number “50” and digital progress
  • Developed a visual identity using deep gradients, tech-inspired fonts, and sharp

  • Ensured versatility across digital, pitch decks, and app interfaces

Website Revamp

  • Designed a responsive, modern website with animated scrolls and intuitive navigation.

  • Built sections to highlight philosophy, projects, and capture user/investor interest.

  • Added compelling CTAs and newsletter opt-ins to build their early audience

Content & Messaging

  • Crafted a clear, visionary homepage message: “Pioneering Tomorrow’s Technology

  • Organized content by Mission, Vision, Projects, Team, and Contact.

  • Wrote SEO-optimized meta descriptions and page titles for visibility

Lead Gen & Tracking

  • Designed sleek lead form to capture interest from collaborators and investors.

  • Integrated GTM for event tracking across CTAs and page interactions

  • Configured GA4 for real-time traffic monitoring and user flow analytics

Results

  • Delivered a fully branded, high-performance website in 8 days

  • Created a digital identity that aligns with Frontiers’ innovative mission

  • Enabled analytics and lead generation for growth and outreach

  • Positioned Frontiers to pitch confidently to investors and early adopters

  • Positive early feedback on design, message clarity, and futuristic UX

34%

increase in leads

25%

Reduced bounce rate by

1.5s 

average Faster load times

15%

Organic Search Traffic

Delivered exactly what we needed — a sleek, high-performing website that truly reflects our brand. The results spoke for themselves within weeks.

Zara Qureshi

CEO, Jeem.pk

Let’s Make Things Happen

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